The Investment Management process implements an ongoing relationship where we select and monitor your investments. We understand everyone’s risk comfort level is different. We spend time with you to find the correct asset class (investment categories) mix for your situation. Our approach to building your portfolio is based on a Nobel Prize-Winning study called Modern Portfolio Theory. Modern Portfolio Theory states that there is an efficient mix of assets for any given risk level. This is why we allocate your funds into several different asset classes.
Once we have your appropriate asset class mix, we select securities for your account. During the securities selection process, our goal is to achieve the highest return while keeping expenses as low as possible. We understand that high expenses can decimate the returns of an investment portfolio. We do our best to keep your expenses to a minimum, including the underlying securities fees, trading costs and other brokerage expenses. Our goal is to provide the best possible return for each asset class while keeping your cost and risk as low as possible.